WHO WE ARE
Our Mandate
Mission Statement
“To provide service to, and enhance the life of residents of the community and the region in the areas of agriculture, entertainment, sport and culture"
Vision Statement
“To be a diverse community leader in the areas of agriculture, entertainment & culture to ensure the participation and education of future generations in the Southwest."
Our Values
We seek to fulfill our mission and pursue our vision by upholding the following core values with integrity, transparency and accountability:
Passion ~ Passionate in our work and inspire passion among others
Service ~ Our work serves the community, people, and culture we represent
Excellence ~ Deliver best-in-class experience, education and entertainment
Authenticity ~ Genuine, hardworking & trustworthy in our words and actions
Since its founding, the Swift Current Agricultural & Exhibition Association has hosted successful events at Kinetic Park and beyond. A non-profit and registered charity, the "Ag & Ex" enhances community life through agriculture, entertainment, sport, and culture. Key programs include Frontier Days, Doc’s Town, Ranchman’s Ridin’ & Recitin’, and Discover the Farm.
Annually, we invest over $1 million locally, engage 20,000 volunteer hours, and welcome 200,000 visitors. Since the early 1900s, we've fostered events and culture in southwest Saskatchewan. Our Board & Management remain committed to continuing this legacy for future generations.
Recognition & Awards
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Hall of Fame Inductee
Swift Current Business Excellence Awards
2024
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Dirt of the Year
Canadian Cowboys Association
Frontier Days, Magnus Newland Arena
2023
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Non-Profit of the Year
Swift Current Business Excellence Awards
2018
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Achievement of the Year Award
SAASE / SaskEnergy Awards
2019
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Agricultural Award of Excellence and Award of Distinction for Communications
International Association of Fairs and Expositions (IAFE), 2013
