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SWIFT CURRENT, SK - The Swift Current Agricultural and Exhibition Association invites applications for the 2019 Frontier Days Ambassador.

The tradition of a Frontier Days Ambassador continues in 2019! Young people ages 16 – 21 are invited to apply for the opportunity. Your duties? To represent the Swift Current Agricultural and Exhibition Association and promote Frontier Days.

The greatest honour which can be attained by any young lady in the Southwest Saskatchewan was that of being crowned queen of the Rodeo during Frontier Days. The Swift Current Agricultural and Exhibition Association is proud to encourage our youth with scholarship funds as they represent the prairie way of life.

In 1937, Sybil Empey of Elrose was the first queen of the July 1st celebration. She was introduced at the beginning of the rodeo. The next year, the first edition of Frontier Days was ruled over by Queen Margaret Rutherford of Swift Current, the Kiwanis club entry followed by Jean Young in 1938 and May Taylor in 1939. At this time, the contestants sold tickets with part of the proceeds going towards the organization that sponsored them for their favourite cause.

In 1942, ten girls throughout the city and district were competing for the honour of being Queen of the Rodeo. They were costumed in brilliant cowgirl outfit and made a colourful entry for the parade. Miss “Frontier Days” was the centre of attraction and thousands of people cheered her on as the parade rolls by. The Queen took part in the official opening ceremonies before 8000 people and the cowboy contestants gave her a hand and officially welcomed her as their representative. Contestants were from Kyle, Cabri, Abbey, Rosetown, Morse and the City of Swift Current.

The Ag & Ex Board of Directors are so proud of past Ambassadors. Throughout their crowning years, the Frontier Days Ambassadors have participated in various functions in Swift Current as well as the Southwest area. While at Medicine Hat Stampede there were opportunities to promote and meet many visitors and other royalty as well as take part in various tours, parade and the stampede rodeo.

The 81st annual Frontier Days Fair and Rodeo continues to host rodeo’s top competitors on June 26, 27, 28, and 29, 2019 at the Jerry Myers Arena, Swift Current Kinetic Exhibition Park.  Frontier Days is one of the largest events in Southwest Saskatchewan.  4-H Livestock Shows, the West Coast Midway, Lighthorse, Cutting Horse, Ranch Horse and Heavy Horse events, commercial exhibits, grandstand entertainment, Doc’s Town Heritage Village, and more.

The chute is always open at the Ag & Ex office at 306-773-2944.

For further information contact:

The Swift Current Agricultural and Exhibition Association is a non-profit organization with a mandate to provide service to, and enhance the life of residents in the areas of agriculture, entertainment, sport and culture to the community and the region. Through the delivery of these programs we contribute greatly to the community of Swift Current. On an annual basis we purchase over one million dollars’ worth of goods and services, utilize more than 20,000 volunteer hours and attract over 200,000 people annually.